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Why retail media for brands?<\/h6>\n

Improve your position on the digital shelf, win new customers, and increase sales. Reach shoppers with relevant ads at the digital point of sale on retailer partner websites and apps, and on the open web with offsite ads.<\/p>\n","bulletts":[{"bullet":"Launch retail media campaigns with our platform for advertisers."}],"stats":false,"cta_button":{"type":"internal","text":"Learn more","link_internal":"https:\/\/www.criteo.com\/platform\/commerce-max\/","link_media":false,"link_external":"","link_embed":"","link_email":"","email_subject":"","page_element_id":"","variant":"light_purple_stroke","ai_variant":"gradient-border","icon":"none","ai_icon":"none","new_window":[],"track_button":false,"button_location":false,"event_type":false,"button_classes":"","button_message":""}},{"text_block":"

Why retail media for retailers?<\/h6>\n

Earn new revenue by monetizing your audiences and digital channels. Move beyond traditional merchandising to offer brands targeted ad placements that drive profitability, enhance shopper experiences, and grow long-term investment.<\/p>\n","bulletts":[{"bullet":"Start or scale your retail media program with our platform for retailers."}],"stats":false,"cta_button":{"type":"internal","text":"Learn more","link_internal":"https:\/\/www.criteo.com\/platform\/commerce-yield\/","link_media":false,"link_external":"","link_embed":"","link_email":"","email_subject":"","page_element_id":"","variant":"light_purple_stroke","ai_variant":"gradient-border","icon":"none","ai_icon":"none","new_window":[],"track_button":false,"button_location":false,"event_type":false,"button_classes":"","button_message":""}}]}},{"acf_fc_layout":"info_boxes_2025","info_boxes_2025":{"title":"The payoff: A win-win for brands and retailers","subtitle":"Retail Media delivers big benefits across the ecosystem.","add_labels":false,"info_boxes":[{"label":"","title":"Engage shoppers across channels","description":"By leveraging retailers\u2019 premium inventory and rich first-party data, advertisers can reach consumers wherever they shop, keeping their brand front and center."},{"label":"","title":"Grow your business","description":"Whether you\u2019re a retailer or a brand, retail media unlocks new revenue opportunities and drives measurable sales growth."},{"label":"","title":"Connect with shoppers at the moment of purchase","description":"Engage high intent shoppers while they\u2019re in a purchase mindset. Influence the moments that matter most."},{"label":"","title":"Advertising powered by first party data","description":"Harness the power of retailer first-party data for precise targeting, stronger shopper connections, and measurable outcomes."}]}},{"acf_fc_layout":"customer_segments_bento","customer_segments_bento":{"caption":"FEATURES","title":"Criteo: The solution for happier<\/i> shoppers and stronger<\/i> results","bento_boxes":[{"button_label":"Features","tabs":[{"image":false,"title":"","bento_boxes":[{"type":"Text and image","copy":"

Smarter ads, powered by AI<\/h6>\n

Enhance\u00a0shopper experiences\u00a0and drive growth with advertising built on AI and first-party data. Our\u00a0cutting-edge\u00a0relevancy and performance engines deliver precision\u00a0and results for retailers and brands alike.<\/p>\n","columns":"4","image":{"ID":416251,"id":416251,"title":"RM_Smarter Ads Img","filename":"RM_Smarter-Ads-Img.svg","filesize":48547,"url":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Smarter-Ads-Img.svg","link":"https:\/\/www.criteo.com\/solutions\/retail-media\/rm_smarter-ads-img\/","alt":"","author":"167","description":"","caption":"","name":"rm_smarter-ads-img","status":"inherit","uploaded_to":416218,"date":"2025-11-25 15:08:32","modified":"2025-11-25 15:08:32","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/www.criteo.com\/wp-includes\/images\/media\/default.png","width":451,"height":196,"sizes":{"thumbnail":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Smarter-Ads-Img.svg","thumbnail-width":451,"thumbnail-height":196,"medium":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Smarter-Ads-Img.svg","medium-width":451,"medium-height":196,"medium_large":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Smarter-Ads-Img.svg","medium_large-width":451,"medium_large-height":196,"large":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Smarter-Ads-Img.svg","large-width":451,"large-height":196,"1536x1536":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Smarter-Ads-Img.svg","1536x1536-width":451,"1536x1536-height":196,"2048x2048":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Smarter-Ads-Img.svg","2048x2048-width":451,"2048x2048-height":196,"success-story":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Smarter-Ads-Img.svg","success-story-width":451,"success-story-height":196,"profile_24":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Smarter-Ads-Img.svg","profile_24-width":451,"profile_24-height":196,"profile_48":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Smarter-Ads-Img.svg","profile_48-width":451,"profile_48-height":196,"profile_96":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Smarter-Ads-Img.svg","profile_96-width":451,"profile_96-height":196,"profile_150":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Smarter-Ads-Img.svg","profile_150-width":451,"profile_150-height":196,"profile_300":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Smarter-Ads-Img.svg","profile_300-width":451,"profile_300-height":196}},"stretch_image":false},{"type":"Text and image","copy":"

Closed-loop\u00a0measurement\u00a0and\u00a0reporting<\/h6>\n

See the full picture of your advertising performance. Our closed-loop measurement and real-time reporting reveal sales\u00a0impact down\u00a0to the SKU level, with deep shopper insights to guide smarter investments.<\/p>\n","columns":"8","image":{"ID":416279,"id":416279,"title":"RM_Closed Loop Img","filename":"RM_Closed-Loop-Img-1.svg","filesize":242813,"url":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Closed-Loop-Img-1.svg","link":"https:\/\/www.criteo.com\/solutions\/retail-media\/rm_closed-loop-img-2\/","alt":"","author":"55","description":"","caption":"","name":"rm_closed-loop-img-2","status":"inherit","uploaded_to":416218,"date":"2025-11-25 17:24:35","modified":"2025-11-25 17:24:35","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/www.criteo.com\/wp-includes\/images\/media\/default.png","width":879,"height":301,"sizes":{"thumbnail":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Closed-Loop-Img-1.svg","thumbnail-width":879,"thumbnail-height":301,"medium":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Closed-Loop-Img-1.svg","medium-width":879,"medium-height":301,"medium_large":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Closed-Loop-Img-1.svg","medium_large-width":879,"medium_large-height":301,"large":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Closed-Loop-Img-1.svg","large-width":879,"large-height":301,"1536x1536":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Closed-Loop-Img-1.svg","1536x1536-width":879,"1536x1536-height":301,"2048x2048":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Closed-Loop-Img-1.svg","2048x2048-width":879,"2048x2048-height":301,"success-story":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Closed-Loop-Img-1.svg","success-story-width":879,"success-story-height":301,"profile_24":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Closed-Loop-Img-1.svg","profile_24-width":879,"profile_24-height":301,"profile_48":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Closed-Loop-Img-1.svg","profile_48-width":879,"profile_48-height":301,"profile_96":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Closed-Loop-Img-1.svg","profile_96-width":879,"profile_96-height":301,"profile_150":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Closed-Loop-Img-1.svg","profile_150-width":879,"profile_150-height":301,"profile_300":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_Closed-Loop-Img-1.svg","profile_300-width":879,"profile_300-height":301}},"stretch_image":false},{"type":"Text and image","copy":"

Creative that attracts and converts<\/h6>\n

Deliver engaging ad experiences across display and video. Personalize\u00a0creative\u00a0to every shopper, whether\u00a0they\u2019re\u00a0browsing in a retailer environment or exploring the open web.<\/p>\n","columns":"8","image":{"ID":416278,"id":416278,"title":"RM_creative that attracts Img","filename":"RM_creative-that-attracts-Img-1.svg","filesize":33038,"url":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_creative-that-attracts-Img-1.svg","link":"https:\/\/www.criteo.com\/solutions\/retail-media\/rm_creative-that-attracts-img-2\/","alt":"","author":"55","description":"","caption":"","name":"rm_creative-that-attracts-img-2","status":"inherit","uploaded_to":416218,"date":"2025-11-25 17:24:34","modified":"2025-11-25 17:24:34","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/www.criteo.com\/wp-includes\/images\/media\/default.png","width":879,"height":301,"sizes":{"thumbnail":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_creative-that-attracts-Img-1.svg","thumbnail-width":879,"thumbnail-height":301,"medium":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_creative-that-attracts-Img-1.svg","medium-width":879,"medium-height":301,"medium_large":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_creative-that-attracts-Img-1.svg","medium_large-width":879,"medium_large-height":301,"large":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_creative-that-attracts-Img-1.svg","large-width":879,"large-height":301,"1536x1536":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_creative-that-attracts-Img-1.svg","1536x1536-width":879,"1536x1536-height":301,"2048x2048":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_creative-that-attracts-Img-1.svg","2048x2048-width":879,"2048x2048-height":301,"success-story":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_creative-that-attracts-Img-1.svg","success-story-width":879,"success-story-height":301,"profile_24":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_creative-that-attracts-Img-1.svg","profile_24-width":879,"profile_24-height":301,"profile_48":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_creative-that-attracts-Img-1.svg","profile_48-width":879,"profile_48-height":301,"profile_96":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_creative-that-attracts-Img-1.svg","profile_96-width":879,"profile_96-height":301,"profile_150":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_creative-that-attracts-Img-1.svg","profile_150-width":879,"profile_150-height":301,"profile_300":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_creative-that-attracts-Img-1.svg","profile_300-width":879,"profile_300-height":301}},"stretch_image":false},{"type":"Text and image","copy":"

Retail\u00a0media, your way<\/h6>\n

You\u2019re\u00a0in control. Our transparent platform empowers both retailers and advertisers with flexible controls and customization to align campaigns with your goals and standards.<\/p>\n","columns":"4","image":{"ID":416252,"id":416252,"title":"RM_retail media your way Img","filename":"RM_retail-media-your-way-Img.svg","filesize":23009,"url":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_retail-media-your-way-Img.svg","link":"https:\/\/www.criteo.com\/solutions\/retail-media\/rm_retail-media-your-way-img\/","alt":"","author":"167","description":"","caption":"","name":"rm_retail-media-your-way-img","status":"inherit","uploaded_to":416218,"date":"2025-11-25 15:08:33","modified":"2025-11-25 15:08:33","menu_order":0,"mime_type":"image\/svg+xml","type":"image","subtype":"svg+xml","icon":"https:\/\/www.criteo.com\/wp-includes\/images\/media\/default.png","width":451,"height":238,"sizes":{"thumbnail":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_retail-media-your-way-Img.svg","thumbnail-width":451,"thumbnail-height":238,"medium":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_retail-media-your-way-Img.svg","medium-width":451,"medium-height":238,"medium_large":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_retail-media-your-way-Img.svg","medium_large-width":451,"medium_large-height":238,"large":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_retail-media-your-way-Img.svg","large-width":451,"large-height":238,"1536x1536":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_retail-media-your-way-Img.svg","1536x1536-width":451,"1536x1536-height":238,"2048x2048":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_retail-media-your-way-Img.svg","2048x2048-width":451,"2048x2048-height":238,"success-story":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_retail-media-your-way-Img.svg","success-story-width":451,"success-story-height":238,"profile_24":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_retail-media-your-way-Img.svg","profile_24-width":451,"profile_24-height":238,"profile_48":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_retail-media-your-way-Img.svg","profile_48-width":451,"profile_48-height":238,"profile_96":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_retail-media-your-way-Img.svg","profile_96-width":451,"profile_96-height":238,"profile_150":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_retail-media-your-way-Img.svg","profile_150-width":451,"profile_150-height":238,"profile_300":"https:\/\/www.criteo.com\/wp-content\/uploads\/2025\/11\/RM_retail-media-your-way-Img.svg","profile_300-width":451,"profile_300-height":238}},"stretch_image":false}]}]}],"apply_platform_page_styles":true}},{"acf_fc_layout":"three_success_stories_2025","three_success_stories_2025":{"type":"Success Story","title":"

See our retail media<\/em> success stories<\/p>\n","description":"

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One home for everyone<\/em><\/h3>\n

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Ready to make the most of retail media?<\/h2>\n

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Criteo connects you to demand from 3,500+ brands, leading agencies (e.g. WPP, Omnicom, Dentsu), and top 3P API partners (e.g. Skai, Pacvue, Flywheel). Our tools help advertisers plan, activate, and measure campaigns effectively. 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